New ScotRail campaign to boost rail travel [ScotRail]





Date: 06/02/2023

ScotRail is set to launch a new advertising campaign to get more people across the country using the railway. Launching tomorrow (Monday, 6 February), the national advertising campaign will promote rail travel and highlight how buying a train ticket goes further than some people may think. Featuring ScotRail customer facing teams including drivers, ticket examiners, and station staff the messaging focusses on the everyday moments shared between customers and staff.


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